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The Great Encinitas Dope Debate, starring former Sierra Madre Mayor and itinerant local politician Joe Mosca

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Mod: The great Encinitas Marijuana Debate, starring former Sierra Madre Mayor and traveling local politician Joe Mosca, has now spilled over onto The Tattler. The following comment was sent here earlier this week. Apparently Our Joey has become about as controversial there as he once was here. You would think he'd have been smart enough to duck this fight.

A word about Joe Mosca. I live in Encinitas. We were once known as the "flower capital" of the country. Since the price of housing is so high, most growers have had to sell. We have one grower left that would like to grow marijuana. That is what the sub-committee, consisting of a long time resident, Tony Kranz, and short time resident Joe Mosca, were supposed to decide. Most people who have lived here a long time are taking sides with the one grower left. This isn't yet about dispensaries, etc. However, Mosca, who has only lived here a short time, thinks he knows what is best for our community. Kranz, on the other hand, does know what is best. Sure wish he had moved anywhere else but here. 

Mod: The matter really has caused quite a hubbub in town. Here is a portion of an article from a local weekly newspaper that gives us some insight into what it's all about.

Committee stalemates on growing marijuana (The Coast News link): ENCINITAS — An Encinitas council subcommittee has punted the issue of whether the city should allow farmers to grow cannabis to the full council after stalemating on a recommendation.

Councilman Joe Mosca and Deputy Mayor Tony Kranz, who comprise the two-member subcommittee, could not reach a consensus on whether to recommend the council pass an ordinance that would allow for limited cultivation within the city limits on agriculturally zoned property.

Kranz said he supports allowing farmers to cultivate cannabis, while Mosca said he favored the city prohibit all cannabis-related activities, including cultivation, processing, storefronts, dispensaries and delivery services.

They rendered their decision at the Sept. 28 meeting, the subcommittee’s final meeting.

The two council members had met several times over the last six months, as the debate over cannabis in Encinitas has become increasingly polarizing over the same time period, the debate having spilled over into the regular City Council meetings.

Kranz said he saw allowing farmers to grow cannabis, which was legalized in California with the passage of Proposition 64 in November 2016, as an extension of the city’s agricultural heritage.

“We have a group of people committed to growing and keeping the agricultural industry alive in Encinitas,” Kranz said. “It makes sense to not tie the hands of our farmers.”

Mosca, however, said he didn’t see cannabis cultivation as a good fit with Encinitas, and would be more comfortable with putting a ban in place and potentially allowing voters to decide the future of cannabis cultivation in Encinitas.

“I still feel uncomfortable that this is a compatible use with the city,” Mosca said. “I think it would be easier for the council to put in place a ban and then walk it back at a later date.”

Kranz and Mosca said the City Council would likely take up the cannabis question during a special meeting in October. 

Mod: An analysis by The San Diego Union Tribune shows that Encinitas voters were enthusiastic supporters of Prop 64, the ballot measure that has now legalized grass in California (link). Which could mean that Mosca's stand against marijuana cultivation is not going to be popular with folks there.


Mod: Quite a tempest in a teapot, so to speak. There is an Encinitas company called Bud Trader that has even prepared a television ad touting the benefits of the stuff. Check this out, man.

No Whiff Yet of Encinitas Company’s Marijuana TV Commercial (Times of San Diegolink): Are you suffering from stress? Does anxiety have you skipping most social events? You don’t have to suffer any more. There is a solution.”

Medical marijuana.

So says a woman’s voiceover on what Encinitas-based BudTrader.com calls “the first TV commercial ever by a cannabis company.”

Posted Aug. 15 on BudTrader’s YouTube channel, it has just over 2,000 views. But so far, no broadcast station or network has aired it.

That didn’t stop an Aug. 16 press release from promising: “The commercial, which was produced in house by the brand’s own media network, BudTrader TV, will begin airing this month at various time spots on both network and cable TV.”

Brad McLaughlin, CEO of the online marijuana marketplace BudTrader, told Times of San Diego on Wednesday that the commercial required no government approval.

“However, the TV ad agency we are working with required some additional disclaimers,” he said via email.

Click here for BudTrader's ad video.

I will have more on this important news story as it becomes available.

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